Gold Coast online education and marketing company Beyondedge has scored an international coup after signing a partnership deal with Europe’s largest e-learning company.

German company IMC is teaming up with Beyondedge as it expands into South East Asia, Australia and New Zealand.

Beyondedge will now be IMC’s partner and exclusive provider of e-learning content development in the Asia-Pacific region.

IMC, which was recently rated by technology researcher Gartner as among the world’s best in its field, is a full service provider for advanced learning solutions. The company covers the entire process from initial consultations through to implementation and ongoing maintenance. 

Beyondedge Executive Producer, Duy Huynh said representatives of the two companies had first met at an international trade fair in 2006 and had maintained a strong relationship since.

Mr Huynh said that IMC, as part of its plan to expand into Asia Pacific, has launched its regional office in Australia earlier this year and has decided to engage Beyondedge as its production arm instead of setting up its own local content development team. 

“The two companies fit very well together in a partnership because our value propositions are complementary,’’ said Mr Huynh.

 “In the Asia Pacific region, IMC has determined that it will make greater gains by leveraging local expertise when it comes to content development rather than establish new production capability,” said Stefanie Klein, IMC Regional Director.

“This is different to our approach in other parts of the world where we have set-up our own content development teams as part of our full service approach.  However, when we saw the quality of work coming from Beyondedge, we decided to work with them instead.”