FORD Australia has announced it will be pulling out of the V8 Supercars Championship at the conclusion of the 2015 season.
Ford Australia president Bob Graziano made the announcement in an internal Ford Australia email, which has been published by Speedcafe.com.
“As we continue to transform our business, we would like to share with you news that will break soon on decisions we are making to ensure a bright future for Ford Australia,” said Graziano in the email.
ARTICLE CONTINUES AFTER THIS ADVERTISEMENT
“This afternoon, we will announce we will provide support to teams racing Ford Falcons in the 2015 V8 Supercars series but will not renew our sponsorships after the 2015 season.
“We are electing to invest our funds to continue expanding and refreshing our product lineup while delivering a leading consumer experience.
“We are proud of the teams and our history in the series but have made this decision so we can move forward by focusing all of our attention on our great products and consumer experience.”
Ford will continue to Ford Performance Racing in a reduced capacity next season before a complete withdrawal in 2016.