Coles will extend its opening hours and end its Community Hour as demand and supplies return to normal.
From Friday, 200 Coles supermarkets around the country will start opening their doors at 6am.
Both Coles and Woolworths introduced a dedicated Community Hour to allow the elderly, vulnerable and health and emergency service workers to dodge the crowds and get their hands on essential items.
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The last Community Hour in Coles supermarkets will take place this Thursday.
Coles Chief Operations Officer Matt Swindells says now is the time to return to normal business.
“The reason we started Coles Community Hour was because excess demand led to limited availability, which meant we had lots of people eager to get into stores early in the morning,” Mr Swindells said.
“Having a dedicated shopping hour for some of the most vulnerable members of the community, as well as those working on the frontline of the COVID-19 pandemic, was really beneficial.
“With supply almost back to normal for essential groceries, Coles is reopening this hour to all customers again as well as opening earlier where we can, to make shopping more convenient for everyone in the community.”
Coles says safety protocols inside its supermarkets will remain in place for the foreseeable future.
“Our number one priority remains the health and safety of customers and our team members.
“As the Government begins to look at easing restrictions, customers should remember that appropriate safety practices will still apply and ask all customers to support with the same amazing collaboration we’ve seen in the past few weeks.”