Council to vote on merging marketing & tourism bodies

Gold Coast City Council will vote to abolish the Gold Coast’s peak marketing and tourism bodies to create a new marketing and events organisation during a meeting on Tuesday.

The proposal would see Surfers Paradise Alliance, Broadbeach Alliance and Connecting Southern Gold Coast all disbanded and replaced with a new body Major Events Gold Coast

Mayor Tom Tate says the streamlined group would provide savings for ratepayers.


“My view is if the alliances collapse into one you only have one set of overheads,” he said.

“The best thing about it is that you’ll finally have a co-ordinated events calendar.

“There’ll be a gradual change over from the old model to the new one, with no change for 12 months.”

Cr Tate admitted that there would be some job losses.

“There would be a recalibration there, what we’re talking about is value for money,” he said.

“What it means for Gold Coasters and events is that the saving will be ploughed back into the events.”

Councillor Gary Baildon says he’ll be voting against the change.

“We have three separate organisations which, in my view, are keeping close tabs on their community,” he said.

“At the moment there’s a personal touch that is working very well at the moment.”

“If it’s not broken, then why fix it?”