Every year, people from around the world wait in anticipation for the John Lewis Christmas Advertisement.
The ad, which signifies the beginning of the festive season, has become a tradition since the first one aired in 2007.
It is created every year by British department store John Lewis.
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This season, the ad is centered around the adorable friendship between a young boy named Joe and a giant, furry monster named ‘Moz’.
“Joe befriends a noisy Monster under his bed but the two have so much fun together that he can’t get to sleep, leaving him tired by day,” a description of the ad reads.
“For Christmas Joe receives a gift to help him finally get a good night’s sleep.”
The ad, which has already been viewed more than 7 million times, has received mixed reviews – with some people saying it’s not as heartfelt as last year’s advertisement.
If you’re in the mood for a little more Christmas cheer, here are a look at some of John Lewis’ Christmas ads from the past few years:
Buster The Boxer – 2016
Man On The Moon – 2015:
The Bear & The Hare – 2013:
The Journey – 2012:
The Long Wait – 2011