With research showing that children’s interest in reading for enjoyment drops off from grade one to grade three, it’s hoped a new interactive app will turn that around.
The Queensland Government is backing the innovative product, by Like a Photon Creative, with a $250,000 grant from the Advance Queensland Ignite Ideas fund.
It’s enabled the award-winning children’s entertainment company to launch the Kindergo app.
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Like a Photon Creative has more than 20 years’ experience creating children’s TV content, including work with Sesame Street and programs for Disney Australia.
Creative Managing Director Kristen Souvlis said in a statement, the Ignite Ideas funding would help take the app to the global marketplace.
“The support of the Queensland Government will enable Like a Photon Creative to accelerate the growth of Kindergo and deliver quality children’s content to the world,” Ms Souvlis said.
“The app aims to become the premier reading tool in educational facilities around Australia for children aged two-to-seven years,” she added.
Kindergo Product Manager Amy Parry said children using the app for iPad and iPhone adopted a customisable avatar as they navigated across four reading islands to read, listen, watch and play, while the app’s parent portal gave an insight into their progress.
“The app delivers a beautiful book library that you can take with you anywhere,” Ms Parry said.
“We want to empower children to fall in love with reading through our innovative and interactive storytelling experience.”
Visit the Kindergo website for more information about the app.