Lorna Jane heads to court over ‘anti-virus activewear’

Lorna Jane is now headed to court, over the sportswear released earlier this year that claimed it could protect against coronavirus.

The Australian Competition and Consumer Commission (ACCC) confirmed it’s going ahead with legal action today, after a lengthy investigation.

The brand released a range of ‘Anti-virus Activewear’ back in July which included leggings and sports tops, which claimed they could protect against pathogens such as COVID-19 due to a special spray.


It’s understood that majority of the claims were removed after they were fined $40,000 by the Therapeutic Goods Administration.

However, the ACCC alleges the range was still being sold as recently as November.

The consumer watchdog is also claiming that the claims were false and misleading, and in breach of consumer law.

The matter will go to the Federal Court.