McWhopper? Fast food giants uniting for world peace

ALEX HEINKE reports.

In the name of global peace, US fast food giant Burger King has proposed making a hybrid hamburger with its rival McDonald’s.

The ‘McWhopper’ development coincides with the United Nations-promoted International Day of Peace on September 21.


ARTICLE CONTINUES AFTER THIS ADVERTISEMENT


Burger King perpetually locked in tough competition with the larger, but less profitable McDonald’s, delivered the olive branch via a full-page advertisement in The New York Times on Wednesday, saying it is time to “call a ceasefire on these so-called burger wars”.

Burger King said joining hands to make a combined version of its menu-topping Whopper burger and McDonald’s icon, the Big Mac, would be a “powerful rallying call” in support of Peace One Day and global unity.

Subscribe
Notify of
0 Comments
Inline Feedbacks
View all comments