QUEENSLAND’s domestic tourism market has reached record levels with new figures revealing 21.8 million domestic overnight visitors spent $15.8 billion in the sunshine state over the past year.
The latest Tourism Research Australia data for the year ending December 2017 reveals domestic overnight visitors to Queensland increased 4.9 per cent when compared to the previous year.
The overall results were boosted by the highest numbers on record for holiday visitation, which grew 3.5 per cent to 8.5 million trips, and holiday spend, which increased 3.9 per cent to $7.21 billion.
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Tourism Industry Development Minister Kate Jones said the figures were a vote of confidence for Queensland’s $25 billion tourism industry.
“The latest data shows Queensland’s popularity as a holiday destination continues to grow resulting in increased holiday spending in Queensland,” she said.
“From Coolangatta to Cooktown, from the Great Barrier Reef to the Outback, Queensland has the most diverse tourism offering in the country.
“Our domestic visitor market is really our bread and butter and these figures are proof our tourism industry continues to go from strength to strength.
The latest figures also showed business travel increased 10.4 per cent per cent to 4.9 million visitors, while the number of interstate travellers topped 6.61 million.
Ms Jones said that while severe Tropical Cyclone Debbie impacted several tourism regions in 2017, the industry had shown its resilience.
“Through Tourism and Events Queensland, the Queensland Government will continue to deliver engaging marketing campaigns to promote the state’s best visitor experiences,” she said.