SBS to broadcast all World Cup matches as Optus concedes defeat

Optus has waved the white flag and will allow SBS to broadcast all World Cup matches for the remainder of the tournament.

The move comes despite the telco being confident it had fixed the streaming issues which have plagued its service throughout the tournament.

Last week the telco’s problems even saw the Prime Minister ask for a ‘please explain’, with Optus later allowing SBS to simulcast the remainder of the Group matches.


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With the Group matches finishing tonight, Optus has relinquished its exclusive rights to all remaining games.

SBS CEO Michael Ebeid says he is pleased with the outcome.

“With 8 million Australian tuning into SBS’ coverage to date, we know how passionate the country is about the world game and are confident fans will continue to engage with the matches as we head towards the end of the competition in Russia,” Mr Ebeid said.

The World Cup has proved to be a disaster for Optus and its sporting credentials, after buying the exclusive rights to the tournament off SBS for a reported $8 million.

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