Small businesses urged to capitalise on 2018 Commonwealth Games

WITH the Gold Coast 2018 Commonwealth Games now less than one year away, small businesses across Queensland have been encouraged to capitalise on opportunities arising from the world-class event.

Minister for the Commonwealth Games Kate Jones said the Games would be the largest sporting event hosted in Australia for more than a decade.

More than 100,000 spectators will flock to the southeast this time next year, including 6600 athletes and team officials from 70 nations and territories.


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“There’s now less than a year until the Games, so Queensland small business should start gearing up for the positive economic impact this event will have on our state,” Ms Jones said.

“This once-in-a-generation event provides the ideal environment for Queensland’s small businesses to showcase their capabilities, innovation and talent on the world stage.

“This time next year, a total of 6600 athletes and team officials from 70 nations and territories, plus more than 100,000 visitors, will be here for the Games.

“All of these visitors will be looking to enjoy authentic local experiences while they are here, so Queensland businesses can expect to see more foot traffic and a welcome economic boost.

“So our message to the Queensland business community is simple – now’s the time to get on board to Be Games Ready.”

Minister for Small Business Leeanne Enoch this week urged small businesses to take advantage of the information on the Business Queensland website in order to gain maximum benefit from the Games.

Minister Enoch said the Games would inject billions of dollars into the state’s economy, and deliver substantial benefits for small business owners who have positioned their business for Games success.

“Now is the perfect time for small businesses to start assessing what benefits their business can offer visitors, athletes and team officials,” Ms Enoch said.

“The Be Games Ready webpage, hosted on the Business Queensland website, provides a range of content to help small business take advantage of all Games-related opportunities.”

“The information is designed to help improve marketing and social media messaging and drive sales of goods and services.

“It can also assist with things like stock management, cash flow and staffing, and all licensing and regulations.

Commonwealth Games small business resources can be accessed via the Be Games Ready webpage, with more content to be added over the next 12 months.

The Gold Coast 2018 Commonwealth Games will be held from 4-15 April, 2018. For more information on the Games, visit gc2018.com.