ONE of Australia’s largest superannuation funds has been announced as the new naming rights partner of the Gold Coast Titan’s home ground, formerly known as Skilled Park.
The stadium will now be known as Cbus Super Stadium for the next five years and will be rebranded before the start of the 2014 NRL season.
Cbus Super is the national industry fund for the construction, building, infrastructure and allied industries, with more than 700,000 members and $25 billion under management.
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Cbus Super, Chairman, The Hon. Steve Bracks AC said the opportunity of naming the stadium further cements the brand in Queensland.
“We are delighted to be able to take advantage of this unique opportunity to name the Stadium at Robina the Cbus Super Stadium which will strengthen our brand in the Queensland community and beyond.
“The naming rights will give Cbus exposure to the rugby league and sport loving public through TV coverage of the Gold Coast Titan’s home games, as well as other events like Wallabies Tests, the Gold Coast Sevens Tournament and the Gold Coast Bulletin Fun Run.”
Minister for Sport, Steve Dickson, congratulated Cbus Super on their five year commitment.
“This is a win for the Gold Coast Titans and their fans, with naming rights sponsorship invested back into the venue to assist with maintenance and upkeep, and for improving venue facilities.
Titans Chief Executive officer Graham Annesley said Robina has been the Titans’ spiritual home since 2008 so it’s fantastic that Stadium’s Queensland has been able to attract further commercial support for the future through this new partnership with Cbus.
“Having the financial backing of companies like Cbus is critical for any major sports facility and importantly gives Titans members and supporters the opportunity to enjoy a state-of-the-art facility right here on the Gold Coast,” said Mr Annesley.
The current Cbus Super arrangement will conclude at the end of 2018.